The wine industry has so much to offer in the Macedon Ranges, with some of the best small wineries in the world located here.
District parliamentarian Mary-Anne Thomas stated this on Friday at Granite Hills Winery, Baynton.
Representing Minister for Agriculture and Regional Development, Jaala Pulford, Ms Thomas launched stage two of the Wine Growth Fund, linked with the Victorian Wine Industry development strategy for 2017-2021.
At the same time, Ms Pulford was carrying out an identical launch in the Yarra Ranges.
Ms Thomas referred to the government's previous election commitment to strongly support the wine industry; the Knight family's successful Granite Hills enterprise was a trailblazer in the Macedon Ranges, dating back around 45 years.
The MP said the cool climate wines from the Macedon Ranges were sometimes "a bit of a secret" and are certainly well worth promoting far and wide.
Ms Thomas said several wineries in the region had received financial assistance through round one of the wine growth fund, and encouraged others to "get on board" and consider lodging applications for funding in stage two.
Representatives from Regional Development Victoria, Macedon Ranges Shire Council, Macedon Ranges Tourism and the Macedon Ranges Vignerons Association were among those represented on Friday.
The wine industry contributes around $7.6 billion to the state economy and directly employs nearly 13,000 people, with many of these jobs in regional Victoria.